Core Values
Our Working History
Our Working Style And Success
Our Working History
- 1999 Company started its operation and Launched HMG Massone
(HMG) Gonacor 5000 (HCG). - 2004 Became a well Known company in the field of Infertility.
- 2005 Launched Cyclogest (Micronized Progesterone).
- 2005 More than 100,000 doses of HMG & Gonacor in a year.
- 2006 Launched Follitrin (FSH).
- 2008 Launched Rapilysin (Reteplase).
- 2009 Celebrated Decade of Trust.
- 2010 Carried the experience of over 450,000 doses of HMG as a No. 1 selling brand of Pakistan.
- 2011 Launched Lezra (Letrozole).
- 2011 Inauguration of its own manufacturing plant by the name of Apex Pharmaceuticals (Pvt) Ltd.
- 2012 Launched PERMEN (For Male Infertility).
- 2012 Lezra becomes the No. 1 Selling Brand of Letrozole in Pakistan.
- 2013 12 Biological Products in Final Phase of Registration.
- 2013 Launched DHEA-EXCEL (For Female Infertility).
- 2018 Launched Menorin (Conjugated Estrogen).
- 2018 Launched Phitofert Man and Woman ( Maca).
- 2018 Launched Gyntima (Feminine hygiene wash).
- 2019 More than 8.5 million doses of Lezra in 8 years.
- 2020 Completed 20 yeas of its establishment.
- 2021 Launched Nutraceuticals division.
- 2022 50 years of Cyclogest celebration year
- 2023 Introduced Fantizole Capsule
Our Working Style And Success
- Excel never sell a product, we always sell the idea, the concept; Because we believe that a product can be replaced but it is the idea that captures the mind of the customer to self believe that they are making the right decision by prescribing Excel’s Products.
- That is the reason that all our products are Brand Leaders in their respective therapeutic classes.
- That is how Excel specialized in selling innovative products.
- Excel has always believed to educate our target audience (Doctors). For that we regularly conduct academic activities like lecture programs, panel discussion and Doctor’s chamber presentations.
- Excel’s another strength is its Field Force. Considered as the best in the business, having excellent relations with Doctors and pharmacies.
- It has only become possible by keeping them updated by arranging training sessions both on Product Knowledge & Selling Skills.